E-commerce stores that take orders around the clock.

Case studies say more than a feature list, so here is one.

Technodiagnostics is a trade example: a mobile remapping and vehicle diagnostics specialist selling to garages and workshops, carrying brands like Autocom, Topdon, GYSFLASH and OSCA. Here the job was not impulse buying, it was helping a technician find the right kit fast, by brand or tool type, and trust the seller. We built a product range organised the way workshops actually search, and foregrounded the training, UK warranty and ongoing support that set them apart from a faceless marketplace.

Most of the e-commerce work we are asked to do is a replatform, off Wix or Squarespace onto Shopify, off an ageing WooCommerce theme, or off a Magento build nobody wants to maintain. The build is the easy part. The part that protects your revenue is the migration plan: mapping every old URL to its new home, preserving redirects, keeping your existing structured data and rankings intact, and moving customer and order history cleanly. We treat that as the core of the project, because a store that launches beautifully and loses half its Google traffic on day one is a failure, however good it looks.

A beautiful store nobody can find is an expensive hobby, so every build ships with the SEO foundations wired in rather than sold as an extra later. Product, Collection, Offer and BreadcrumbList structured data so Google and the AI answers understand exactly what each page sells; collection pages that target how people actually search ("corn cushions UK", not your internal SKU codes); fast-loading product imagery; and clean, crawlable URLs. Product schema is what puts your price, availability and star rating straight into the search result, and most of your competitors either do it wrong or not at all. It is one of the clearest edges available in retail search, and it costs nothing but doing it properly.

A store is never really finished, and the ones that grow are the ones that get looked at every month. Once you are live we watch the numbers that matter: where people abandon the checkout, which product pages engage and which bounce, what visitors type into your on-site search and come up empty on, and where the funnel leaks. Then we change one thing at a time and measure it. That steady loop of small, evidenced improvements usually beats a big expensive redesign, and it is available either as ongoing work or bundled into a monthly plan so it simply happens without you having to chase it.

For most stores, a well-built Shopify or WooCommerce theme is the right answer. But when speed is the whole game, a flash-sale brand, a large catalogue, a store competing hard on Core Web Vitals, we build headless: the shop platform still handles products, orders and checkout, while an Astro or Next.js front end serves the pages as fast static content. It is more to build and more to maintain, so we only suggest it when the performance gain will actually pay for itself. As with everything else, we would rather talk you out of complexity you do not need than sell it to you.

Thinking about selling online? Book a free 30-minute call and we will tell you honestly whether Shopify, WooCommerce or headless fits your catalogue, and what it should cost. Get in touch.