Footcare products
Profoot
A page per foot complaint, clear product information, a stockist finder that points to retail partners, and structured data on the products.
Websites for manufacturers and brands that sell in shops and online
Your customers know their problem, not your product codes, and many of them will buy from a shop or a pharmacy instead of from you. We build product sites that meet people where they search and send them to where they can buy. Builds from £750, or rent one for £299 setup and a monthly plan.
Product brands we have built for
Footcare and haircare brands, including a Watford manufacturer. Every one is a live site you can visit.
- profoot.co.uk
- footcore.net
Footcare products manufacturer
Footcore
A Watford footcare manufacturer. Fully bilingual in English and Swedish from one CMS, with products organised by foot condition.
- londonlockshair.com
Haircare brand & hairbrush manufacturer
London Locks Hair
A haircare brand that designs its own detangling brushes. A playful shop that tells the story behind each brush and sells direct alongside retail.
- beckerhealthcare.co.uk
Footcare products & e-commerce
Becker Healthcare
A value footcare brand selling online. Plain product pages with the price up front and a short checkout built for reorders.
Stuffed Monkey Web Design delivered a beautiful, highly functional website that perfectly captured my vision. Their team provided outstanding customer service and professionalism, making the entire process an absolute pleasure from start to finish.
What a product brand's website has to do
Your retailers and Amazon often sit between you and the person who uses your product. Your own site is where you get to explain it properly, and then point them to the nearest place to buy.
Organise by the problem people have. People search for "heel pain", not a product name. Profoot has a page per foot complaint, and Footcore sorts its range by foot condition.
Show where to buy. Stockist details that send people to the shops, pharmacies and marketplaces that carry you.
Sell direct, if it suits you. A shop of your own next to your retailers, as London Locks Hair and Becker Healthcare have.
Describe products to Google. Product structured data, so search engines know what each page sells and, with Offer data, what it costs.
Handle more than one market. Two languages from one CMS, the way Footcore runs in English and Swedish.
Let your team add products. A CMS your team can use to add and update products without calling a developer.
Stockists, retailers or your own shop
Not every product brand needs a checkout. Profoot sells through retail partners, so its site helps someone with heel, arch or ball-of-foot pain choose the right product and then sends them to a stockist, without the cost and admin of running a shop of its own.
Others want both. London Locks Hair sells its brushes direct as well as through retail, and Becker Healthcare sells online with a checkout kept short, because a typical Becker order is a reorder. If you are not sure which suits you, we will talk it through before we quote. A brochure site with a stockist list can be a Starteror Standard build; an online shop starts as a Growth build, from £3,500.
Sized for a product brand
Most agencies that specialise in manufacturers build for engineering firms, with datasheets, tenders and budgets to match. We build for brands that make things people buy in shops, such as footcare and haircare. Our builds start from £750 for a Starter site and from £6,500 for a Premium build with a custom CMS and integrations, fixed after a free 30-minute chat.
You deal with the person who designs and builds your site, from the first call to launch and after it. Two of the brands above are a short drive from our studio in Watford, and the rest we work with by phone and video.
What a product brand website costs
Own the site with a one-off build, or spread the cost by renting it as a Pay Monthly Website. Online shops and CMS sites start as a Growth build and are looked after on a care plan.
Rent it: a Pay Monthly Website
£299 setup for a site of up to 4 pages, then one of three monthly plans. No minimum term, 30 days' notice. Each plan includes everything in the one before it.
Site & Hosting
Hosting, security, backups and updates, all handled for you.
£29/mo
Changes at £30 per 30 minutes
- Managed UK/EU hosting & SSL
- 1 GB email mailbox included (5 GB for £19.99 a year)
- Daily backups
- Uptime monitoring
- Software updates
- Fixes to anything we built, free
Local
Your site, plus getting found locally.
£69/mo
30 minutes of changes a month
- Everything in Site & Hosting
- Google Business Profile management
- Ongoing local SEO health checks
- Review requests
- Quarterly SEO report
Complete SEO
For businesses serious about ranking: our full SEO & AI Search work on top of Local.
£250/mo
60 minutes of changes a month
- Everything in Local
- Ongoing content & technical SEO improvements
- AI search: Google AI Overviews, ChatGPT, Claude and Perplexity
- Competitor & keyword tracking
- Monthly report
- Priority support
Own it: a one-off build
Fixed price, agreed after a free 30-minute chat. Once it is paid for, the site is yours. Keep it on one of the monthly plans above with no setup fee, or host it anywhere.
Starter
Up to 5 hand-coded pages, local SEO foundation, contact form
from£750
For new and small businesses that need a fast, credible presence. We handle updates for you; there is no self-editing CMS at this tier.
Standard
Up to 10 pages, a blog or news page you edit yourself
from£1,500
For growing businesses that want to post news, offers or articles without calling us.
Growth
10-20 pages, CMS, blog, lead forms
from£3,500
For established firms that need to publish and capture leads themselves.
Premium
Custom CMS, integrations, design system
from£6,500
For businesses with real complexity: portals, integrations and custom features.
On WordPress or another CMS? Those sites go on a care plan at £75 or £125 a month instead, because the CMS and its plugins need updating every month. Buy a rented site out any time for £550. No VAT to add. The price you see is the price you pay.
Questions from manufacturers and brands
How much does a manufacturer website cost?
Builds you own start from £750 (Starter), £1,500 (Standard), £3,500 (Growth, with a CMS) and £6,500 (Premium, with integrations). A catalogue your team edits, or an online shop, starts as a Growth build. You can also rent a site for £299 setup and a monthly plan from £29 a month. No VAT to add. The price you see is the price you pay. Every price is on our prices page.
How long does a manufacturer website take to build?
A standard small business website takes four to six weeks from brief to launch. Larger CMS projects take eight to 14 weeks. A catalogue goes faster when your product data and photos are ready before we start.
Should a manufacturer sell direct online or only through retailers?
It depends on your margins and on what your retailers will accept. Profoot sells through retail partners, so its site explains the range and points people to a stockist. London Locks Hair and Becker Healthcare sell direct as well. We talk it through before we quote, and a shop can be added later.
Can the website show stockists and where to buy?
Yes. Profoot has a stockist finder that sends visitors to the retail partners that carry its products.
Can you redesign our site without losing our Google rankings?
We keep your page addresses where we can, redirect every one that changes, and carry over the titles and content that already rank. Nobody can guarantee rankings through a rebuild, but rankings are usually lost when pages disappear without a redirect, so we map every page before launch.
Can you build a bilingual or multi-market product site?
Yes. Footcore sells into the UK and Sweden, so every page, product and menu on its site is in English and Swedish, run from one CMS.
Can we add and edit products ourselves?
Yes, on a Growth build or above, which includes a CMS. Footcore's team adds new products without a developer. A Starter site has no self-editing CMS; we make the changes for you.
Do you build product pages with structured data?
Yes. Becker Healthcare has Product and Offer structured data on every product, and Profoot and London Locks Hair carry structured data on their products too.
Do you look after the site after launch?
Yes. A hand-coded site we built can go on our monthly plans with no setup fee, from £29 a month. A site on WordPress or another CMS goes on a care plan at £75 or £125 a month.
Do you work with manufacturers outside Hertfordshire?
Yes. Footcore is in Watford and also sells into Sweden, and London Locks Hair is a London brand. We work by phone and video call anywhere in the UK.
Making something people should know about?
Book a free 30-minute chat. Tell us how you sell today and we will tell you honestly what your website needs to do.
Book a free chat
Or call us directly on 07979 911138